Bigg Boss Telugu Season 8, produced by EndemolShine India, debuted on 1st September 2024 on Star Maa and Disney+ Hotstar, achieving a record 18.9 TVR in Hyderabad for its premiere episode.

In its launch week, the show garnered an astounding 5.9 billion minutes of viewing, setting a new benchmark for the Bigg Boss Telugu franchise.

Superstar Nagarjuna, hosting for the sixth time, continues to draw in audiences with his charisma, while the show's dynamic format, featuring twists and unexpected turns, keeps viewers hooked.

Tabassum Jalib, EVP at EndemolShine India, highlighted the deep connection with audiences in Telugu-speaking markets, crediting the success to Nagarjuna and the captivating format.

As Bigg Boss Telugu Season 8 progresses, viewers can expect more surprises, drama, and high entertainment, further solidifying the show's place as a cultural phenomenon in regional TV.