La Pink announced the onboarding of renowned actress Parineeti Chopra as its first-ever brand face.

This partnership marks a significant milestone for La Pink as we continue redefining clean beauty standards and inspiring confidence among women nationwide.

La Pink entered the market with 17 products in 2023 and now has more than 60 products in its portfolio.

La Pink is India’s first 100% Microplastic Free Formulation beauty brand. ‘La’ means ‘The’ in French, and ‘Pink’ defines ‘Beauty.’