Popeyes, US fried chicken fast-food chain, opens outlet in Ameerpet’s Satyam Mall

Hyderabad residents can now enjoy the bold Cajun flavours of fried chicken, burger (sandwich) in a brioche bun, and French fries.

By Anoushka Caroline Williams  Published on  15 July 2023 10:30 AM GMT
Popeyes, US fried chicken fast-food chain, opens outlet in Ameerpet’s Satyam Mall in Hyderabad.

Hyderabad: Popeyes, a well-known American international chain of fast-food fried chicken restaurants, has established its first location in Hyderabad. The restaurant, at Satyam Mall in Ameerpet, Hyderabad, will provide a broad variety of fried chicken products.

“We are thrilled to bring Popeyes to the vibrant heart of Hyderabad, the brand’s fifth city in South India. At the first store in Asian Satyam Mall, Hyderabad residents can now enjoy the bold Cajun flavours of fried chicken, burger (sandwich) in a brioche bun, and French fries.

Seeing the lineups outside the restaurant, we are overwhelmed by the reaction, which motivates us to open 30-35 shops this year,” said Sameer Khetarpal, CEO and MD of Jubilant FoodWorks Limited.

About Popeyes

Popeyes, founded in 1972 in New Orleans, Louisiana, is based in Miami, Florida. It has restaurants in many nations throughout the world.

Popeyes has firmly positioned itself as a worldwide phenomenon, delighting palates and winning dedicated admirers throughout the world with a solid heritage approaching half a century.

Popeyes is operated in Indian locations such as Hyderabad by Jubilant Food Works, the same company that owns India’s largest pizza brand, Domino’s.

Popeye Favourites

Popeyes has captivated global audiences with its authentic New Orleans-style culinary marvels, including the famed fried chicken and iconic chicken sandwiches, since its inception in 1972.

Popeyes’s meteoric success can be attributed to its meticulous hand breading, battering, and marinating of locally procured fresh chicken for a full 12 hours in distinctive Cajun seasonings - a classic fusion of cayenne pepper, garlic, onion, black and white pepper, and celery, ensuring a truly memorable gastronomic adventure with every bite.

“We are extremely happy to see how our iconic Louisiana-style fried chicken and signature Cajun flavours have struck a chord with the Indian audience. Our chicken, which is freshly sourced, processed, and marinated for 12 hours, demonstrates our commitment to providing our clients with dishes that are flavourful to the last mouthful. We are excited to serve our visitors in Hyderabad and to create a memorable experience and loyalty for Popeyes that exists globally,” said Gaurav Pande, executive vice president and head of business at Popeyes India.

Popeyes Hyderabad - India’s fifth location

Popeyes in Hyderabad is not the country’s first location. Prior to that, the fast-food restaurant had built a presence in four major Indian cities. The fast-food restaurant has outlets in Bengaluru, Chennai, Manipal and Coimbatore.

The brand had a dramatic start in India with the opening of its flagship restaurant in Bengaluru, immediately followed by a triumphant expansion in Chennai, Manipal, and Coimbatore. The brand’s arrival in Hyderabad is yet another big accomplishment, showcasing its quickly expanding acceptance and fandom among fried chicken enthusiasts throughout the southern Indian regions.

Popeyes Special Indian Menu

The Popeyes India menu features the world-popular Chicken Sandwich, as well as a profusion of freshly acquired, antibiotic-free, and MSG-free fried chicken alternatives. To round out the gourmet ensemble, the menu includes balanced meal alternatives like Rice Bowls and Wraps, as well as vegetarian options, guaranteeing a comprehensive Popeyes eating experience for all customers.

With its unique Hot & Messy Range, which is its signature fried chicken covered in flavourful sauces with Smoky Pepper and Sweet Chilli tastes, the business has established a standard for its consumers. This one-of-a-kind item remains a popular choice among Indian visitors.

Popeyes Vs KFC

Some individuals like Popeye’s Louisiana-style spices and flavours, while others prefer KFC’s classic American-style fried chicken. Both chains have committed followers, and it’s worthwhile to test both to discover which one Hyderabadis prefer.

Difference in Seasoning Methods: Seasoning is a significant distinction between Popeyes and KFC fried chicken. Popeye’s chicken is famous for its spicy Cajun flavour, whereas KFC’s chicken is seasoned with an 11-herb-and-spice combination.

Another distinction is the cooking process. KFC’s chicken is pressure-cooked, but Popeye’s chicken is marinated before being battered and fried. Furthermore, Popeye’s serves Southern-inspired sides like red beans and rice and Cajun fries, whereas KFC serves more standard sides like mashed potatoes and coleslaw.

Healthier Options: KFC and Popeye’s are not recognised for their healthy dining selections. Both restaurants, however, include grilled chicken alternatives that are fewer in calories and fat than their fried equivalents. KFC also has a salad menu, while Popeye’s has a blackened chicken sandwich which is a somewhat healthier choice.

Value for money: KFC and Popeye’s have bargain menus and meal packages. Compare pricing and portion sizes at your local restaurants to see which one provides the most value for your money.

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