BOSS Burger: Meat lovers can satiate their cravings with new-age gourmet burgers

Hyderabad: BOSS Burger by SOCIAL, a gourmet burger delivery brand under Impresario Entertainment & Hospitality Pvt. Ltd., has introduced a new menu featuring innovative additions aimed at elevating the burger experience. Available at 48 delivery locations across India, the menu is tailored to cater to diverse preferences, from meaty indulgences to vegetarian delights.

Smash Burgers Lead the Line-Up

The menu introduces a range of Smash Burgers, focusing on flavor-packed patties with indulgent options for meat lovers:

• Tenderloin Smash Burger

• Lamb Smash Burger

• Chicken Smash Burger

All are also available as double-patty variants. For those who prefer a spicy kick, the Peri-Peri Grilled Chicken Burger delivers heat with guacamole and crunchy vegetables, while the Korean Fried Chicken Burger offers an Asian-inspired twist with bold, saucy flavors.

Shams’ Signature Steak Burger, a unique addition, combines steak bits, a sunny-side-up egg, and hot mayo for a hearty bite.

Vegetarian Options Take Center Stage

Vegetarian diners are not left out, with several standout offerings, including:

• Samosalicious Smash Burger: A spicy aloo patty paired with classic Indian chutneys.

• Paneer Cheese Bomb Burger: Panko-crumbed paneer, mozzarella, and crunchy vegetables.

Every burger comes served on toasted brioche buns, ensuring a premium dining experience.

Commitment to Crave-Worthy Flavors

Divya Agarwal, Chief Growth Officer of Impresario Entertainment & Hospitality Pvt. Ltd., highlighted the brand’s focus on satisfying the growing demand for gourmet burgers in India.

“India’s burger consumption continues to grow, and we’ve designed a menu that’s all about satisfying the biggest cravings,” she said. “Whether it’s that spicy kick, the perfect cheesy pull, or the juicy, smashed patty — every burger is a bold, sexy experience that speaks to what today’s burger lover wants. We’re excited to be part of this burger revolution, offering an indulgent, crave-worthy experience that’s as fun and flavorful as India’s growing love for burgers.”

Ordering and Availability

BOSS Burger’s menu is available through platforms such as Swiggy, Zomato, and DotPe, ensuring convenience for customers across the country.

“The new menu reflects the brand’s commitment to innovation and quality, appealing to those seeking indulgent and thoughtfully crafted flavors,” said Agarwal.