Insta handle launches real-world treasure hunt in Hyderabad

The Instagram page has strategically placed envelopes filled with cash at undisclosed locations, initiating hunts through video hints

By Anoushka Caroline Williams  Published on  19 Feb 2024 10:30 AM GMT
Insta handle launches real-world treasure hunt in Hyderabad

Hyderabad: An Instagram page is reviving the thrill of real-world treasure hunts in Hyderabad.

@treasurehunthyderabad has orchestrated cash hunts across the city, captivating residents with a unique and engaging initiative.

https://www.instagram.com/reel/C3SIVazPvdX/?utm_source=ig_web_copy_link

For the past ten days, the Instagram page has strategically placed envelopes filled with cash at undisclosed locations, initiating hunts through video hints. The initiative has swiftly gained traction, amassing over 11,000 followers and garnering more than 1 million views on reels showcasing the hunts.

"Treasure Hunt Hyderabad is an innovative initiative that transforms the city into an exciting playground for adventure seekers," shared the admin. Their mission aims to encourage people to step out of the digital realm, explore their surroundings, and embark on thrilling treasure hunts.

The anonymous organizers emphasize the initiative's focus on fostering excitement and exploration, among Hyderabad’s residents. They prefer to keep their identities private, prioritizing the treasure hunt experience over personal recognition.

"Treasure Hunt Hyderabad is an initiative started by a group of passionate individuals who believe in fostering community engagement, adventure, and outdoor exploration," they shared.

Regarding the funds for the hunts, the organizers clarify that the funds come from their own pockets, with no current focus on profit generation. "Our primary goal is to foster a sense of adventure, community engagement, and outdoor exploration," the admin explained.

The initiative aims to bring people together, promote outdoor activities, and provide a refreshing break from daily monotony. It's not just about finding hidden cash; it's about creating a consistent and enjoyable experience for the community.

"While we don’t currently generate revenue from this initiative, we believe in the value it adds to the community and the joy it brings to participants," they shared.

As the ten-day hunt concludes, Treasure Hunt Hyderabad plans to organize hunts regularly, varying in frequency but aiming to provide a consistent and enjoyable experience to keep the excitement alive for the residents.

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