Scan QR code before you buy a liquor bottle: CM Naidu

Amaravati: The Andhra Pradesh government has directed that liquor sales be permitted only after each bottle is scanned using its QR code through the Suraksha App developed by the State Excise Department.

The government said that the comprehensive technology-driven system will curb the sale of spurious liquor and ensure product authenticity.

Every bottle’s QR code should be scanned

During a review meeting at the Real-Time Governance Society (RTGS), Chief Minister Nara Chandrababu Naidu said the initiative will bring full transparency and accountability to the liquor trade. He stressed that consumers should verify every bottle by scanning its QR code before purchase.

Unauthorised sales would come under PD Act

CM Naidu also warned against illegal belt shops and instructed officials to take strict action under the Preventive Detention Act against those involved in unauthorised sales.

“If required, laws will be amended to curb such activities,” he said, adding that no one would be spared, irrespective of political links.

Digital display boards at outlets must

The Chief Minister directed officials to install digital display boards in liquor outlets showing details like price, manufacturing data and authenticity as soon as a bottle is scanned. He also ordered intensified inspections across the state to eliminate fake liquor.

Officials informed the Chief Minister that since the launch of the Suraksha App on October 13, over 27,000 users have downloaded it, and more than 53,000 bottles have been scanned. No counterfeit bottle has been found so far through the system.

Scientific testing to verify liquor quality