BIO India launches world's first bio liquors in Hyderabad
Drawing from three decades of expertise in Ayurveda, Dr. Amarnath aimed to develop an alternative to traditional liquors
By Anoushka Caroline Williams Published on 3 April 2024 10:42 AM GMTHyderabad: BIO India has officially launched its premium range of domestically produced Bio-Liquor products, heralding a new era in the spirits industry.
Spearheaded by Indian scientist Dr. B. Srinivasa Amarnath, BIO Liquors represent a paradigm shift in the way alcohol is crafted and consumed.
Innovative Creation by Dr. B. Srinivasa Amarnath
Dr. Srinivas Amarnath, the mind behind BIO Liquors, describes his invention as a fusion of botanicals and cutting-edge nanotechnology. Drawing from three decades of expertise in Ayurveda, Dr. Amarnath aimed to develop an alternative to traditional liquors, free from synthetic flavors and colors yet offering comparable intoxicating effects.
He explains, "Bio liquors are imbued with bio alkaloids, natural aromas, and are crafted using rare botanicals."
Addressing Global Healthcare Challenges
Motivated by personal experiences and driven to address alcoholism, Dr. Amarnath embarked on a mission to provide a healthier alternative. Recipient of the Best Doctor and Botanist Award from Sri Venkateswara University, his dedication led to the invention of Bio Liquors, the first of its kind globally.
Strategic Significance and Market Expansion
Mr. GV Naidu, emphasizing India's expanding market and consumers' inclination toward diverse brands, highlighted the significance of BIO India's innovative offerings. With a focus on the "vocal for local" sentiment, the company aims to cater to the evolving preferences of Indian consumers.
Acclaim and Recognition
BIO India's commitment to quality and innovation has garnered international acclaim. Managing Director Srinivasa Rayalu underscored the attributes of Bio Liquors, emphasizing its unique properties and taste. With substantial investments in research and development, BIO India has secured accolades such as Silver at the Wine & Spirits Wholesaler of America spirits tasting competition and Winner in Spirit tasting competition 2018 from Wine and Spirits Wholesalers of USA.
Consumer Confidence and Global Protection
With meticulous craftsmanship and attention to detail, BIO India has crafted thousands of blends to cater to consumer preferences. Its brands are globally protected, ensuring a delightful experience for consumers across markets.